MISSION:

Our mission is to establish 64 marketing outlets for wholesalers throughout the country. Each outlet consists of a go-down and a sales office, which will be managed by two professionals, security persons, and vehicle driver. These outlets will be exclusively used for marketing and patronization. We also have 11 Chain Departmental Stores for only Cosmetics, Toiletries, Skin Care Products & Readymade Garments. The company is presently marketing an American, European and Asian Cosmetics, Toiletries, Skin Care, Leather Goods, Fashion Jewellery & Readymade Garments.

The company has already marketed 130 different items. Huge promotional strategies have been adapted to marketing their items. These include advertising in mass media, beauty-magazines and satellite cable network, street neon-sign, special incentive schemes for the sale etc.

It is required to mention here that cosmetics is an item normally used by people belongs to elite class, keeping in view the scenario of the market prospect, the distribution channel is arranged in a curtail order. By this arrangement the company has made a remarkable development in marketing successfully.

VISION:

By 2012 we like to establish our own brand (NIOR, USA) for world wide marketing. We already start our distribution office in Houston, Texas, USA.